Reports

Through the reports area you will be able to access to detailed information about the performance of the video activity as well as what volume of monetization our Marketplace is generating on your site.

You can achieve a deep understanding about how your audience interacts and consumes your content proposal for audio and video. And what are the new monetization opportunities that this generates.

The reports area is divided into two different tabs, related to Audio / Video activity and the other to monetization.

Media Performance.

Revenue.

• Media Performance:

  Media Activity report will allow you to know from where , wich device, what type of content, and for how long the videos are viewed by your audience

  You can choose from a range of Dates, Add filters and combine them with the dimensions you like.

  Once you choose your report settings proceed to Generate Report.

  It can be exported in various formats: (CVS, Excel, PDF).

• Revenue:

  The Revenue report reflects the detail of how the active Marketplace in your account monetizes your traffic. You will be able, among other things, to analyze which video, ad formats and positions are the most profitable.

  You can choose from a date range, add the filters, and combine it with the dimensions you like.

  Once the desired parameters have been selected, we proceed to Generate Report.

  Once generated it can be exported in various formats: (CVS, Excel, PDF).

• Google Analytics Integration

  Mowplayer can be integrate with your Google Analytics Account and measure video player events in conjunction with the rest of your GA metrics, This brings a deeper understanding on your how users of your site consume audio and video content.

  For more information about Google Analytics Integration please reach your Account Manager. He will assit you in every step.